Xiaomi India launches Mijia sub-brand, plans big push into home appliances
Xiaomi India is launching its Mijia sub-brand for home and lifestyle products. This move aims to diversify the company's offerings beyond declining smartphone shipments. The company plans to enter the large home appliances segment with local manufacturing par…
The News Flicker
Xiaomi India is launching its Mijia sub-brand for home and lifestyle products. This move aims to diversify the company's offerings beyond declining smartphone shipments. The company plans to enter the large home appliances segment with local manufacturing par…
Xiaomi India on Friday announced that it is launching Mijia by Xiaomi, its dedicated home and lifestyle sub-brand in the country, as the Chinese consumer electronics maker looks to make large applian…
Originally published by The Times of India. Read the full article →
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